Here's Woolworths' solution to sugar

Here's Woolworths' solution to sugar

Johannesburg - Rising numbers of illnesses caused by a overly sugary products has left a sour taste in food and clothing retailer, Woolworths.
This morning, the organisation announced that it would no longer store candy in the aisles that lead to pay points. This has been a practice used by retailers for decades, as a psychological tool to increase sales in sweets and chocolates.
In a statement, Woolworths said its "Good Food Journey" has seen it taken several steps towards better health for its customers and this included "...the decision to remove all sweets and chocolates from our checkout queues..."

Spencer Sonn, member of the Foods Leadership Team at Woolworths said: “Customers can trust that Woolworths has their best interests at heart, and as a father myself, I am very proud that we are leading the way on providing healthier kids’ options. We want to thank our customers for their continuing support and for their feedback on the kind of snacks they would like to see on the stands at pay points.”

The statement said Woolworths would continue to engage with customers through panel discussions and focus groups to find out what alternatives they would like to see in the checkout aisles.

Here are some of the milestones Woolworths has reached in the past decade that its been on its Good Food Journey

  • In 1999, all products using MSG and tartrazine were excluded from sale. 
  • Substantial salt and sugar reductions were also made in existing foods products
  • In 2007 and 2008,  20 million teaspoons (approximately 79 tonnes) of sugar were removed from its chilled 100% juices and nectars. 
  • The sugar content across its yoghurt range was dropped by 15%.
  • Salt was gradually reduced in over 100 of its own-brand products. which resulted a reduction of 35.2 tonnes of salt. These include breads, cereals and deli meats, as well as biltong, cheese, boerewors, fish, party snacks and some of its frozen foods.

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